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12-赵颐淇-第二次作业#科研论文写作训练营#

12-赵颐淇-第二次作业#科研论文写作训练营#

作者: 融化清澈 | 来源:发表于2018-07-01 18:02 被阅读0次

    Path1: Egoistic Motivation

    Case 1:Micro-medicine

    Liao Jieyuan, chairman and CEO of micro-medicine, who was studied in information technology, deeply experienced the helplessness  of the people in facing medical and health problems after suffering from the painful experience of his two years and a half nephew of misdiagnosis. He is determined to invest in the field of medical and health, hoping to use his familiar IT technology to make it easier for ordinary people to see a doctor. Liao Jieyuan's mission is to "seek medical treatment is not difficult, healthy and ethical", and through the five years of deep cultivation in the "Internet + medical" industry, to create an Internet medical unicorn company - micro-medicine.

    Micromedicine is an international leading medical and health technology platform created by Liao Jieyuan and his team in 2010. With the mission of“It's not difficult to get a doctor and it is healthy”, micromedicine is committed to using science and technology to empower healthcare, driving the “medical insurance” ecological upgrade, and creating an international leading HMO (Health Maintenance Organization) platform to provide users with The new medical and health services of “online + offline, general + specialist” have become the health gatekeepers of hundreds of millions of families.

    Micromedicine started in the registered network established in 2010. During the eight years of development, micromedicine deployed more than 1,700 front-end servers in hospitals across the country, creatively connecting the hospital's internal and external networks; and pioneered a team medical model, which includes the establishment of academicians of both institutions and The team of 7500 specialists, including the national doctors’ masters, accurately matched the doctors and patients and helped enhance the capabilities of the grass-roots level. Micro-medical doctors created Wuzhen Internet Hospital, the nation’s first Internet hospital, and landed in 19 provinces and cities; The hospital cooperated to build a medical association, and established 19,000 medical and health service outlets including micromedicine, community health service centers, and pharmacy clinics; software and hardware terminals consisting of micro-medical and micro-medical APPs Medical help hundreds of millions of families convenient access to full-time, full-time medical and health services. As of May 2018, micro-medicine has connected more than 2,700 key hospitals and 240,000 doctors in 30 provinces and cities across the country, setting up a medical resource supply system integrating online, offline, and general specialties. The number of real-name registered users exceeded 1.6. Billion, the cumulative service attendance exceeded 580 million.

    Path 2:Altruistic motivation

     

    Case 2:Entrance online platform

    It is an institution that provides services for students and college admissions and is committed to building China's largest service platform for further studies. At present, there are a total of 5,000 high-school colleges and universities that have signed up for cooperation in the platform. The services benefit 300,000 teachers and 15 million high school students.

    Before and after further study online, it invested RMB 50 million to provide high school and student free online, offline and paper media services such as brochures, newspapers, halls, and Wechat. It has been widely welcomed by high schools, universities, students, and parents and has gradually become an education industry. The platform with the largest channels and the largest number of users effectively solves the lack of guidance for students in further studies, the lack of access to colleges and universities, and the lack of a platform for docking in high schools.

    With the increase of the degree of dependence on the platform and the opening of individualized student services by the admissions institutions, the online development period will usher in the period of development, and the clients will gradually extend upwards and downwards.

    As the only platform-based enterprise in the national service industry, it will become China's largest education service organization within five years.

    Since 2004, he has entered the education and enrollment service field. He has successively represented Hubei, Jiangxi, Henan, Shanxi, Zhejiang, Jilin, Hunan, and Jiangsu provinces, education bureaus, or test centers, and has started the era of online enrollment at colleges and universities nationwide.

    Since 2008, a unified national enrollment consulting platform has been established, and strategic partnerships with Sina and Tencent have been formed. The number of consulting and consulting questions is 2 million annually. The platform also passed a detour that relied too much on "air propaganda" and services for unplanned admissions institutions.

    Since 2012, the platform has started the high school terminal mode, offering free-to-school high school service products for contracting high schools, pioneering the high school counseling mode, and opening the annual high school collegiate summit meeting in each province. After years of polishing, a four-character progression service system for halls, newspapers, brochures, and WeChat was initially formed.

    From 2015 to 2016, the platform business expanded to 15 provinces, signing 3000 high schools, offering 6 million free manuals, 160,000 newspapers and columns, conducting more than 10,000 lectures and consulting sessions, and officially setting up the Graduate School of Research and Careers Foundation. Opened a thousand times lecturer, 10,000-odd magnificence of open courses for further studies.

    In 2017, the company was listed on the New Third Board, and the platform business was developed to 20 provinces. Based on the 5,000 high school colleges and colleges and colleges and universities that have signed up to care for high school students, they formed a high school community.

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