1-what is gasification(definition):
game elements:avatar,reward,leader rate,points,levels,etc;
game techniques:think like a game designer
nongame contexts:business,school,social impact,personal improvement
2-why study gamification
For business practice;
Games are powerful things;
It relates to phychology,design,strategy,technology;
3-examples
external:marketing,slaes,customer engagement
internal:HR,productivity enhancement,crowdsourcing
behavior:瑞典通过将乐透彩票与实时汽车速度监控显示系统来改变人们驾驶习惯;
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