Be the architect of your own future and make a focused effort to attain it.
So how can you prepare for the different and unknown circumstances that await you in the future?
Today, many people think indefinitely – that is, they try to prepare themselves for all possible future events. This approach is futile, however, because the future holds far too many unknowns and variables.
A more effective approach is making a focused effort to achieve the future that’s best for you, thus becoming the architect of your own future.
For example, many schoolchildren take on myriad extracurricular activities in hopes of getting into a top-notch university. But wouldn’t it make more sense to focus on mastering just one subject so they could undisputedly be the best in at least in one thing?
It would.
Indeed, success is the product of focus, dedication and determination. Fate and luck have little to do with it. After all, if success were nothing but a product of luck, we wouldn’t see serial successes like Steve Jobs or the author, who founded several prosperous businesses.
It’s crucial to keep all this in mind when founding a start-up. Start-ups only have one best future – and attaining it demands a concerted effort.
Why only one?
Because a start-up will only be successful under very specific conditions: there’s only one best market for the company’s product, only one best time to launch it, and so on.
In order to strike when the conditions are just right, you must make a conscious choice to pursue the future in question.
The main difficulty lies in figuring out just what the ideal conditions for your start-up are. In other words, which future are you aiming at?
When choosing your future, remember what was said in the previous blink: you can only see the future by looking beyond established conventions.
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