//第一种
UITextField * _userName = [[UITextField alloc]init];
UIColor *color = [UIColor whiteColor];
_userName.attributedPlaceholder = [[NSAttributedString alloc]initWithString:@"用户名"attributes:@{NSForegroundColorAttributeName:color}];
//第二种(不建议使用,调用私有方法上线审核时容易被拒)
[_userName setValue:[UIColor whiteColor] forKeyPath:@"_placeholderLabel.textColor"];
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