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W9L9-L10-商业基础-跨境和社交-常见电商经营指标和概念

W9L9-L10-商业基础-跨境和社交-常见电商经营指标和概念

作者: 17c3368139aa | 来源:发表于2017-11-12 21:53 被阅读16次

    W9L9课后作业

    1.通过前面提及的“跨境电商紧缺人才需求目录”,寻找自己感兴趣的岗位,并写出从目前开始到能达到岗位要求需要努力的内容。

        美工设计  目前是一名大专新生,自己的努力方向是先在大学期间多出去走走看看,有望升本往设计方面发展。

    2.举例说明做得特别好的社交电商app或卖家。

                微信

    3.阅读一篇以上Cross-border e-Commerce 相关英文文章,按最新要求列出相关内容

              INTERNATIONAL EXPANSION

    In 2012, Cross-border eCommerce sales reached $300 billion-, while global online trade is expected to soar to $1.4 trillion by 2015, presenting multi-channel retailers with limitless business opportunities for international expansion. In China and the US alone, half a billion online shoppers surf the web each day for the best deals. Global acquirers can help retailers with innovative solutions to overcome challenges posed by serving a diverse audience with varying consumer expectations, in multiple languages, solutions which can make cross-border ecommerce domestic and truly profitable.

    International Expansion through cross-border ecommerce

    W9L10课后作业

    1.写出基于流量,转化率,客单价和ARPU值等的网店或app收入计算公式,据此给出提高收入的方法。

          收入=流量×转化率×客单价

    2.阅读一篇以上ARPU 相关英文文章,按最新要求列出相关内容

    This term is used by companies that offer subscription services to clients for example, telephone carriers, Internet service providers, and hosts. It is a measure of the revenue generated by one customer phone, pager, etc., per unit time, typically per year or month. In mobile telephony, ARPU includes not only the revenues billed to the customer each month for usage, but also the revenue generated from incoming calls, payable within the regulatory interconnection regime.

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