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W5-D1 Kodak finds its moment wit

W5-D1 Kodak finds its moment wit

作者: 罗禹 | 来源:发表于2018-05-02 21:56 被阅读1次

    地道表达

    1. Shares in Kodak, the photography company that has struggled to keep pace with changing technology, rose around 40 per cent yesterday after the 129-year-old group announced that it was launching a blockchain business.
      [Shares](of company stock) 股份
      ▸ to issue shares
      发行股份
      ▸ to buy/sell shares
      购买/售出股票
      ▸ to have or hold shares
      持有股份

    2. The US company announced that it was partnering with WENN Digital, part of the London-headquartered WENN media organisation, to create an encrypted digital ledger of ownership rights for photographers using blockchain — the technology that underpins cryptocurrencies such as bitcoin.
      [London-headquartered]=London-based
      quarter除了四等分的意思外,还有住宿、驻扎、供某人住宿的意思。
      [encrypted]将...编码、把...加密
      [ledger]分类账簿
      [underpins] 支撑、加固、构成、巩固

    3. Kodak’s bet on blockchain technology is the latest in a long line of such moves to fire up investors. When Long Island Iced Tea Corp changed its name to Long Blockchain Corp in late December, its shares leapt some 289 per cent.
      [bet on]投注、打赌
      [fire up]煽动、激励、鼓舞
      [leapt]跳跃,激增

    4. The internet has made it difficult for photographers to control their image rights, and many have seen traditional sources of income — like payments for stock photography — shrink since the 1990s. So Kodak and WENN plan to use the technology to create stronger links between images and their creators. They will also create a cryptocurrency, called KODAKCoin, that can be used to pay photographers when an image they have created is used.
      [stock]存货、股份、牲畜;stock photography图片库

    5. “For many in the tech industry, ‘blockchain’ and ‘cryptocurrency’ are hot buzzwords, but for photographers who’ve long struggled to assert control over their work and how it’s used, these buzzwords are the keys to solving what felt like an unsolvable problem,” said Kodak CEO Jeff Clarke.
      [buzzwords]流行词(BuzzFeed)
      [assert]坚持自己的权利,积极表达自己意见;坚持、主张、断言;

    6. Although Kodak was a US corporate giant in the era of film, it struggled to adapt to digital photography. Its market capitalisation has slipped to just $132m.
      [corporate giant] 企业巨头
      [in the era of film]电影时代
      [capitalisation] 市值
      [slipped] 滑落

    专业积累

    [blockchain]区块链 区块链技术利用区块链技术,维护一个完整的、分布式的、不可篡改的连续账本数据库,参与者通过统一、可靠的账本系统和‘时间戳机制
    [WENN Digital]
    [bitcoin]比特币 比特币(BitCoin)的概念最初由中本聪在2009年提出,根据中本聪的思路设计发布的开源软件以及建构其上的P2P网络。比特币是一种P2P形式的数字货币。点对点的传输意味着一个去中心化的支付系统。
    [cryptocurrencies]加密数字币
    [Long Island Iced Tea Corp-Long Blockchain Corp]

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