W7L5-L6-商业基础-成本-商业模式

作业一：成本

  1:：电商运营

      ①电商运营成本包括

      电商运营服务费,

      物流费,

      品牌资金，

      ②在电子商务实际运营中发现有哪些利用价格去吸引消费者的方法？

        薄利多销、

        满xx元减满xx元

        通过社交网站发放内部优惠券!

  2：衣服的成本：

      布料，加工，人力，品牌广告费，关税

  3：Price

          Priceis thequantityofpaymentorcompensationgiven by onepartyto another in return                  forgoodsorservices.[1]v

        Price sometimes refers to the quantity of paymentrequestedby a seller of goods or services, rather than the eventual payment amount. This requested amount is often called theasking priceorselling price, while the actual payment may be called thetransaction priceortraded price. Likewise, thebid priceorbuying priceis the quantity of paymentofferedby a buyer of goods or services, although this meaning is more common in asset or financial markets than in consumer markets.

文章链接：https://en.wikipedia.org/wiki/Price

重点词汇：selling price销售价格

transaction price事务价格

作业二：商业模式

1:京东app

W7L5-L6-商业基础-成本-商业模式

2：Business model

Abusiness modeldescribes therationaleof how anccreates, delivers, and captures value,[1]in economic, social, cultural or other contexts. The process of business model construction is part ofbusiness strategy.

In theory and practice, the termbusiness modelis used for a broad range of informal and formal descriptions to represent core aspects of abusiness, including purpose,business process, target customers, offerings, strategies, infrastructure, organizational structures, sourcing, trading practices, and operational processes and policies including culture.

文章链接：https://en.wikipedia.org/wiki/Business_model

重点词汇：rationale基本原理

business strategy.商业战略

business process商业程序