1.你认为电商运营的成本包括哪些?在电子商务实际运营中发现有哪些利用价格去吸引消费者的方法?
a.物流仓储、店面设计、产品开发与升级、客服、数据统计
b.标价与实际价对比、优惠券
2.隐藏题
孔夫子旧书网
3.阅读一篇以上price(价格)相关英文文章,按最新要求列出相关内容
Price Protection Policy with Partial Refunds - 中国知网
Many retailers offer to refund customers the full price difference as long as the discount occurred within a short period of time after the original purchase. Such policy looks attractive to consumers as it shields them from future price fluctuations. But can this policy be advantageous for the retailer? In this paper we investigate the price difference refund policy (commonly referred to as price protection or price adjustment) and demonstrate how it can result in a higher profit even if all consumers request and receive a price adjustment. Further, the existing literature and practice both assume that if a price protection policy is employed, the consumers should get the full price difference refunded. In this paper we endogenize the refund amount, allowing the retailer to determine the optimal percentage of the price difference to be returned to consumers. We fully characterize the conditions under which it is optimal to offer a partial or greater than full price adjustment to customers as well as the optimal refund percentage. Additionally, we demonstrate that the practice of limiting the price adjustment option to a short period after the purchase incident is not necessarily in the best interest of retailers
关键词:Price discrimination , Best-price provision;
闲鱼1.选择一个你相对了解/感兴趣的商业APP,使用商业模式画布9个模块对其进行分析。
2.阅读一篇以上 business model 相关英文文章,按最新要求列出相关内容
Abstract Background and Purpose: Bringing several opportunities for more effective and efficient IT governance and service exploitation, cloud computing is expected to impact the European and global economies significantly. Market data show that despite many advantages and promised benefits the adoption of cloud computing is not as fast and widespread as foreseen. This situation shows the need for further exploration of the potentials of cloud computing and its implementation on the market. The purpose of this research was to identify individual business model factors with the highest impact on cloud computing adoption.
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