Buzzwords and their definition

Buzzwords are terms and phrases that sound impressive, cool, or even exciting, but not everyone always understands the definition of them.

流行语是听起来让人印象深刻、很酷、甚至令人兴奋的术语和短语，但不是每个人都能理解它们的定义。

Buzzwords can either be cringe-worthy, overused, or irrelevant, or they can be valuable and have merit. Ultimately, there are a lot of buzzwords in the business world – especially in marketing, sales, and service.

流行语可以是让人难堪的、被过度使用的、不相关的，也可以是有价值的。归根结底，在商业世界里有很多流行词汇——尤其是在市场营销、销售和服务领域。

Big data大数据

The massive collection of structured and unstructured data that is often difficult to process through traditional means. Data collected from mobile, web browsing, voice data, etc.

大数据是指大量结构化和非结构化数据的集合，通常很难通过传统方法处理。可以指从移动设备、网页浏览、语音数据等收集的数据。

Leverage杠杆

It refers to the situation when one person has an advantage over another. Additionally, this term can be used when referring to taking advantage of a great opportunity or using a feature/product to its full extent.

杠杆可以用在当一个人比另一个人有优势时。另外，这个词也可以用来指抓住机会或者充分利用某个特性/产品。

Quota配额

A target that sales reps try to reach over a certain period of time, often on a monthly or quarterly basis. A quota can be measured in both dollar amount or in number of deals closed.

配额是指销售代表试图在一定时间内达到的目标，通常是按月或按季度完成的。配额可以用金额或完成的交易数量来衡量。

Customer lifecycle客户生命周期

A customer lifecycle outlines the stages a prospect goes through before, during, and after completing a transaction with a company. Number of stages can vary depending on your business and industry.

客户生命周期描述了潜在客户在与公司完成交易之前、期间和之后经历的各个阶段。根据你的业务和行业，阶段的数量可能会有所不同。

Source: Bluleads, "The ultimate list of business buzzwords and their true definitions"