Many people make the mistake of thinking that knowing their own viewpoint is all that is necessary to be persuasive.
很多人错误的认为,只要知道自己的观点就能说服他们。
- "What my readers think about the issue is really irrelevant," they reason. "All that matters is what I'm going to get them to think."
“我的读者对这个问题的想法真的毫不重要,” 他们认为,“重要的是我让他们怎么想。”
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In addition to being pompous, this attitude ignore two crucial points:
除了变得自负,这种态度还忽视了两个关键的问题:-
First, people's view matter very much to them, and when others refuse to acknowledge this fact they feel offended,
首先,人们的观点对他们很重要,当别人拒绝承认这一事实时,他们会感到被冒犯了。 -
Second, we must know where people stand before we can hope to reach them.
其次,我们必须知道人们的立场,我们才能希望达到他们。
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