神句翻译:
1.Last week, it was announced by the brand’s new president Abigail Klem (who stepped into the role in January) that the aspirational, fine-jewellery collection of which this bracelet was a prized example will henceforward be folded into the main line and made more accessible.
上周, 该品牌的新任董事Abigail Klem(一月上任的)宣称这个以手镯作为特色的有雄心壮志的做精致珠宝的企业今后将进入主流市场,并且也会更亲民。
2.It’s tempting to read this as yet another woe in the catalogue of ills that have be fallen the brand since President Donald Trump’s ascension to power.
人民容易去认为这是特朗普上台后给这个品牌带来的又一悲剧
3.In particular, the brand’s inventory is skyrocketing on second-hand resale sites such as ThredUP, where demand for IvankaTrump-branded products in conservative cities such as Houston in Texas is massively outstripping the rate at which more liberal-minded coastal-dwelling urbanites are purging themselves of them.
尤其,该品牌的库存量在诸如hredUP的二手交易市场呈井喷之势,在这些市场,对于该品牌产品的需求量,如Houston之类的保守地区大大超过了有着更多思想自由,在沿海地区净化自己的城里人的聚居地
4.The business of fashion,accessories and especially jewellery is built on the basis, like those of cars and houses, that they are imbued with various life-enhancing qualities.
这种时尚业,配件业,尤其是珠宝产业都是建立在人们有了较高的生活品质的基础上,就跟车和房地产一样。
5.By buying into a brand, so the retail culture has it, we buy into a society of similarly-minded sophisticates who share our values and wallet size.
通过买进一个品牌,她因此拥有了零售文化,我们是在买进一种有着共同的价值观和财富的相似的思想的购买者组成的社交圈。
6.Most brands recognize that their survival depends on partnering with high-street retailers in collaborations that will bounce them into a broader market.
大多数的品牌意识到他们的生存依赖于和那些大街上的零售商的合作,这种合作能够帮助他们扩展市场。
神词组
1. Show an intense passion for 展示强烈的热情
2. Poor sales 惨淡的销售额
3. Increased publicity 加大宣传
4. Give an unfair advantage over other competitors 提供了对竞争对手来说不公平的优势
5. Permanent injunction 永久禁令
6. Metropolitan, liberal, latte-drinking snowflakes 都市的自由的喝着拿铁的小资人群
7. Sales increased/surged 销售额提高
8. Just as….so is… 正像 ...,...也是一样
9.pitch themselves at the highest echelons of luxury 定位自己在奢侈品的最高阶层
10.make them accessible to more ordinary folk 让他们更贴近普通大众
11. accessible price 亲民的价格
12. collaboration with/team-up with: 合作
13. Expand one’s entry-level offering 扩展入门级产品
14. accessible wilderness: 访问荒原
逻辑导图
导图
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