练习材料:
Lesson26(1) Wanted: a large biscuit tin
No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses. Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way. During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory.
nəʊ wʌn kæn əˈvɔɪd ˈbiːɪŋ ˈɪnflʊənst baɪ ədˈvɜːtɪsmənts. mʌʧ æz wiː meɪ praɪd ˌaʊəˈsɛlvz ɒn ˈaʊə gʊd teɪst, wiː ɑː nəʊ ˈlɒŋgə friː tuː ʧuːz ðə θɪŋz wiː wɒnt, fɔːr ˈædvətaɪzɪŋ ɪgˈzɜːts ə ˈsʌtl ˈɪnflʊəns ɒn ʌs. ɪn ðeər ˈɛfəts tuː pəˈsweɪd ʌs tuː baɪ ðɪs ɔː ðæt ˈprɒdʌkt, ˈædvətaɪzəz hæv meɪd ə kləʊs ˈstʌdi ɒv ˈhjuːmən ˈneɪʧər ænd hæv ˈklæsɪfaɪd ɔːl ˈaʊə ˈlɪtl ˈwiːknɪsɪz. ˈædvətaɪzəz dɪsˈkʌvəd jɪəz əˈgəʊ ðæt ɔːl ɒv ʌs lʌv tuː gɛt ˈsʌmθɪŋ fɔː ˈnʌθɪŋ. ən ədˈvɜːtɪsmənt wɪʧ bɪˈgɪnz wɪð ðə ˈmæʤɪk wɜːd friː kæn ˈreəli gəʊ rɒŋ. ðiːz deɪz, ˈædvətaɪzəz nɒt ˈəʊnli ˈɒfə friː ˈsɑːmplz bʌt friː kɑːz, friː ˈhaʊzɪz, ænd friː trɪps raʊnd ðə wɜːld æz wɛl. ðeɪ dɪˈvaɪz ˈhʌndrədz ɒv ˌkɒmpɪˈtɪʃənz wɪʧ wɪl ɪˈneɪbl ʌs tuː wɪn hjuːʤ sʌmz ɒv ˈmʌni. ˈreɪdɪəʊ ænd ˈtɛlɪˌvɪʒən hæv meɪd ɪt ˈpɒsəbl fɔːr ˈædvətaɪzəz tuː ˈkæpʧə ði əˈtɛnʃ(ə)n ɒv ˈmɪljənz ɒv ˈpiːpl ɪn ðɪs weɪ. ˈdjʊərɪŋ ə ˈreɪdɪəʊ ˈprəʊgræm, ə ˈkʌmpəni ɒv ˈbɪskɪt ˌmænjʊˈfækʧərəz wʌns ɑːskt ˈlɪsnəz tuː beɪk ˈbɪskɪts ænd sɛnd ðɛm tuː ðeə ˈfæktəri.
任务配置:
L0+L4
知识笔记:
新词:influence 影响;exert 发挥,运用;subtle 微妙的;persuade 说服,劝说;classify 分类;sample 样品;devise 设计;enable 使能够;manufacturer 制造商;
词组:much as 虽然,尽管;in one's effort to do 试图、努力去做; exert a subtle influence on sb 对某人产生潜移默化的影响;get something for nothing 不劳而获、免费得到某物
练习感悟:
说起来追星也有一周多了,但还是不能本末倒置。
这不过只是一种让我变得更开心的手段而已,如果成为拖累,那就不再是初心了。
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