Today,I'd like to turn our attention to an area of management often overlooked in traditional management courses: small-business management.
Small businesses have gone from being traditional small-town stores selling food or clothing to sophisticated ,high-tech enterprises.
And inaddition to the important products they produce,they create jobs for lots of people because there are so many of them.
Writing a business plan that everyone in the organization understands and follows will help to provide the necessary focus and direction.
It's important to state clearly what the purpose of the business is. Now,if for some reason a business plan doesn't work,try hard to discover why not,rewrite it,and immediately focus on the new plan.
Aword of caution,however,never give up a bad plan without replacing it. A business has to have a plan because it can't afford to waste its limited resources. And,as you know,waste leads to unnecessarily high productioncosts.
Production costs are at the heart of the company's ability to make a high-quality product and sell it at an affordable price.
今天，我想把我们的注意力转向一个在传统管理课程中经常被忽视的管理领域:小企业管理。
小企业已经从传统的销售食品或服装的小镇商店发展成为复杂的高科技企业。
除了他们生产的重要产品之外，他们还为许多人创造了就业机会，因为他们人数太多了。
撰写一份组织中每个人都理解并遵循的商业计划将有助于提供必要的关注点和方向。
清楚地陈述企业的目的是什么是很重要的。现在，如果由于某种原因，一个商业计划不起作用，努力找出原因，重写它，并立即专注于新的计划。
然而，需要注意的是，不要放弃一个糟糕的计划而不去替换它。一个企业必须有一个计划，因为它不能浪费有限的资源。如你所知，浪费会导致不必要的高生产成本。
生产成本是公司生产高质量产品并以合理价格销售的核心。
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