乔布斯：生而为人

「One more thing...」之后，Apple 发布了 iPhone X，这一被视为苹果手机第二个十年开端的产品。其实，今次的 Apple Special Event 一开场便意义非凡。世界各地的与会者在约翰列侬「All You Need is Love」的吟唱声中齐聚 Steve Jobs Theater，向世人揭开了 Steve Jobs Theater 首场活动的序幕。

陆续落座，在「欢迎回家」的屏幕后透出了乔布斯的声音。甚至，我都不清楚乔布斯何时说了这段话：

There's lots of ways to be as a person, and some people express their deep appreciation in different ways. But one of the ways that I believe people express their appreciation to the rest of humanity is to make something wonderful and put it out there. And you never meet the people, you never shake their hands, you never hear their story or tell yours. But somehow in the act of making something with a great deal of care and love, something's transmitted there. And it's a way of expressing to the rest of our species, our deep appreciation. So we need to be true to who we are. And remember what's really important to us. That's what's going to keep Apple, Apple: is if we keep us, us.

感恩。