The Economics of Love

Better and Better                                                                                                Day 15

    In the next days, we will access to an interesting section, the Economics of Love. It refers to the rational explanation of the irrational behavior of love with the principle and methods of Economic. When you can’t extricate yourself from the pain of being lovelorn, the lingering and loving words of the past are nothing but sunk costs. Rational decision maker should not think about the past, and the key is how to achieve the best results in the future. When you are immersed in the joy of love, have you considered the opportunity cost of running this love. You choose A instead of B, then the B you give up is your opportunity cost. Therefore, apart from heartbeat, running love needs measuring the cost and benefit.

    未來幾天里，我們將進入一個有趣的版塊---戀愛經濟學。它是用經濟學的原理和方法來合理地解釋戀愛這種非理性行為。它指的是，當你在失戀的痛苦中不能自拔，那些往日的纏綿和情況無非是沉沒成本（我們在Day 12中學過“沉沒成本不是成本”），理性的決策者不該再考慮過去，關鍵是以後怎麼做才能取得最佳收益；當你沉浸在戀愛的快樂中，你是否考慮過經營這場戀愛的機會成本（我們在Day11中學過“成本是放棄了的最大代價”），你選擇了A，放棄了B，那麼B就是你的機會成本，因此，除了開始時的心動，維繫一段愛情需要衡量成本與收益。       

                                                                                                            Sept.8th ,2018                                                                                                                    Bazhou.