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W8L7-L8-商业基础-经典电商模式+网购微创新

W8L7-L8-商业基础-经典电商模式+网购微创新

作者: 8600eea246ce | 来源:发表于2017-11-08 13:20 被阅读0次

    1.天猫开店的材料:在中国大陆注册的企业营业执照,在中国商标申请注册的文字商标,国家商标总局颁发的商标注册证或商标注册申请受理通知书(部分类目的进口商品除外)。

    资金成本:品牌旗舰店、专卖店:带有TM商标的10万元,全部为R商标的5万元;

    专营店:带有TM商标的15万元,全部为R商标的10万元;

    保证金不足额时,商家需要在15日内补足余额,逾期未补足的天猫将对商家店铺进行监管,直至补足。

    2)技术服务费年费:商家在天猫经营必须交纳年费。年费金额以一级类目为参照,分为3万元或6万元两档。 3)实时划扣技术服务费(简称“佣金”):商家在天猫经营需要按照其销售额(不包含运费)的一定百分比(简称“费率”)交纳技术服务费

    参考资料:http://www.chinaz.com/biz/taoke/2016/0303/509634.shtml

    京东开店的材料:1、正规注册的大陆公司全套证件(公司成立年限、注册资金、经营范围需要符合京东要求,必须是公司执照,个体户执照不能入驻)

    2、商标局颁发的商标注册证或者商标受理通知书(如果是代理他人商标,可以拿商标授权入驻)

    3、产品质检报告(必须经过认可的机构出具,属于强制3C目录的必须提供3C证书)

    4、各类目要求提供的相应资质(比如全国工业品生产许可证、食品经营许可证等)

    参考资料:http://jingyan.baidu.com/article/fb48e8be02b4666e622e14d9.html


    2.老家有钢铁企业华茂集团,可以去中国钢铁网(http://www.steelkey.com/ )寻找销路,该平台有较强的针对性。


    3.文章主旨:Managing risk in your business grows more complex by the day; risks such as operational, IT, social media, cloud security, business continuity management andInternet of Things(IoT) are all critical components of the evolving digital business landscape. They are interrelated and need to be mitigated in conjunction.

    核心词汇:collaboration合作

    management管理人员

    文章来源:https://www.b2b.com/integrate-risk-management-to-gain-control

    文章主旨:To understand B2C thoroughly, it’s imperative to contrast it with B2B or business-to-business. Simply, B2B transactions are done between two businesses while B2C refers to transactions between businesses and end consumers.Where B2B offers services for other businesses to improve their operations, B2C directly addresses consumer needs through their products.

    核心词汇;long-drawn sales process长期的销售过程

    文章主旨;c2c[1]is an Englishtrain operating companyowned byTrenitalia. It manages 25 stations and its trains call at 28. Originally trading as LTS Rail underPrism Railownership, it has operated the London, Tilbury & Southend and replacementEssex Thamesidefranchises since May 1996.

    核心词汇:replacement代替者

    文章来源:https://www.inc.com/encyclopedia/business-to-consumer.html

    It was included in the July 2000 sale of Prism Rail toNational Express. In February 2017 National Express sold c2c to Trenitalia.


    4.有该项需求的情况下会安装新的APP,该APP好用的话回向他人推荐。


    5.文章主旨:As more and more shoppers look to the World Wide Web to find what they need, eCommerce retailers will have to work harder to stand out and win that business.

    核心词汇:eCommerce sales电子商务销售

    文章来源:Innovate or Die: How’s Your eCommerce Strategy?

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