今年国内排名前列的MBA商学院叒涨价了!
清华、北大、人大涨价近十万。很多人都是,MBA是Money Burning Agency的缩写。哪有那么多人能念得起名校啊!不过话说回来,能念得起的肯定能力很强,进入顶尖商学院也是合理的。
有个外国人提出个人MBA学习计划,并开出100本书单,感兴趣的朋友可以参考。
Productivity & Effectiveness
* 10 Days to Faster Reading by Abby Marks-Beale
* StrengthsFinder 2.0 by Tom Rath
* Getting Things Done by David Allen
* The Power of Less by Leo Babauta
* The 80/20 Principle by Richard Koch
* Bit Literacy by Mark Hurst
* The Power of Full Engagement by Jim Loehr & Tony Schwartz
The Human Mind
* Brain Rules by John Medina
* Making Sense of Behavior by William T. Powers
* Driven by Paul Lawrence and Nitin Nohria
* Deep Survival by Laurence Gonzales
Communication
* On Writing Well by William Zinsser
* Presentation Zen by Garr Reynolds
* Made to Stick by Chip and Dan Heath
* The Copywriter’s Handbook by Robert Bly
* Show Me The Numbers by Stephen Few
Influence
* How to Win Friends and Influence People by Dale Carnegie
* Influence: The Psychology of Persuasion by Robert B. Cialdini
* Crucial Conversations by Kerry Patterson et al
* The 48 Laws of Power by Robert Greene
Decision-Making
* Sources of Power: How People Make Decisions by Gary Klein
* Smart Choices by John S. Hammond et al
* The Path of Least Resistance by Robert Fritz
* Ethics for the Real World by Ronald Howard & Clinton Korver
Creativity & Innovation
* The Creative Habit by Twyla Tharp
* Myths of Innovation by Scott Berkun
* Innovation and Entrepreneurship by Peter F. Drucker
Project Management
* Making Things Happen by Scott Berkun
* Results Without Authority by Tom Kendrick
Opportunity Identification
* The New Business Road Test by John Mullins
* How to Make Millions with Your Ideas by Dan Kennedy
Entrepreneurship
* Ready, Fire, Aim by Michael Masterson
* The Art of the Start by Guy Kawasaki
* The Knack by Norm Brodsky & Bo Burlingham
* The 4-Hour Workweek by Timothy Ferriss
* Escape from Cubicle Nation by Pamela Slim
* Bankable Business Plans by Edward Rogoff
Value-Creation & Design
* Rework by Jason Fried and David Heinemeier Hansson
* Four Steps to the Epiphany by Steve Blank
* The Design of Everyday Things by Donald Norman
* Universal Principles of Design by William Lidwell, Kritina Holden, and Jill Butler
Marketing
* All Marketers Are Liars by Seth Godin
* Permission Marketing by Seth Godin
* The 22 Immutable Laws of Marketing by Al Ries & Jack Trout
* Getting Everything You Can Out of All You’ve Got by Jay Abraham
Sales
* The Ultimate Sales Machine by Chet Holmes
* Value-Based Fees by Alan Weiss
* SPIN Selling by Neil Rackham
* The Sales Bible by Jeffrey Gitomer
Value-Delivery
* Indispensable by Joe Calloway
* The Goal by Eliyahu Goldratt
* Lean Thinking by James Womack and Daniel Jones
Negotiation
* Bargaining For Advantage by G. Richard Shell
* 3-D Negotiation by David A. Lax and James K. Sebenius
* The Partnership Charter by David Gage
Management
* First, Break All The Rules by Marcus Buckingham & Curt Coffman
* 12: The Elements of Great Managing by Rodd Wagner & James Harter
* Growing Great Employees by Erika Andersen
* Hiring Smart by Pierre Mornell
* The Essential Drucker by Peter F. Drucker
Leadership
* Tribes by Seth Godin
* Total Leadership by Stewart Friedman
* What Got You Here Won’t Get You There by Marshall Goldsmith
* The New Leader’s 100-Day Action Plan by George Bradt et al
* The Halo Effect by Phil Rosenzweig
Finance & Accounting
* Accounting Made Simple by Mike Piper
* Essentials of Accounting (9th Edition) by Robert N. Anthony and Leslie K. Breitner
* The McGraw-Hill 36-Hour Course in Finance by Robert A. Cooke
* How to Read a Financial Report by John A. Tracy
Systems
* Thinking in Systems by Donella Meadows
* Work the System by Sam Carpenter
* Learning from the Future by Liam Fahey & Robert Randall
Analysis
* Turning Numbers Into Knowledge by Jonathan Koomey
* Marketing Metrics by Paul W. Farris et al
* Web Analytics: An Hour a Day by Avinash Kaushik
* The Economist Numbers Guide by Richard Stuteley
Statistics
* How to Lie with Statistics by Darrell Huff
* Principles of Statistics by M.G. Bulmer
Corporate Skills
* The Unwritten Laws of Business by W.J. King
* The Effective Executive by Peter Drucker
* The Simplicity Survival Handbook by Bill Jensen
Corporate Strategy
* Purpose: The Starting Point of Great Companies by Nikos Mourkogiannis
* Competitive Strategy by Michael Porter
* Blue Ocean Strategy by W. Chan Kim and Renée Mauborgne
* Green to Gold by Daniel Esty & Andrew Winston
* Seeing What’s Next by Clayton M. Christensen, Erik A. Roth, Scott D. Anthony
Consulting
* Getting Started in Consulting by Alan Weiss
* Secrets of Consulting by Gerald M. Weinberg
Personal Finance
* Your Money or Your Life by Joel Dominguez & Vicki Robin
* I Will Teach You To Be Rich by Ramit Sethi
* The Millionaire Next Door by Thomas Stanley & William Danko
* Fail-Safe Investing by Harry Browne
* It’s Not About The Money by Brent Kessel
* Work Less, Live More by Bob Clyatt
Personal Development
* Self-Directed Behavior by David L. Watson & Roland G. Tharp
* Personal Development for Smart People by Steve Pavlina
* Re-Create Your Life by Morty Lefkoe
* Lead the Field by Earl Nightingale
* The Art of Exceptional Living by Jim Rohn
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