To be persuasive（有说服力的）, able to cause people to do something by asking or giving reasons.
She is good at selling things, because she is very persuasive.
You can be more persuasive if you have facts to support you.
(They can't be persuaded to change their minds,so let's not waste time with them.)
(Their demonstration was boring and disorganized,so it failed to persuade anyone.)
(He isn't very persuasive because people don't trust him.)
To be convincing（令人信服的）, to provide powerful support for a believe and to overcome doubts.
The evidence that he was murdered was convincing.
I couldn't convince them that I was telling the truth, so they arrested me.
(They tried to convince me that he was a liar,but I didn't believe them because they had no evidence.)
(The evidence we used to persuade them was very convincing.)
(They weren't convinced that the data was useful,because it was too disorganized.)
To be misleading, to lead away from the truth, to give a false idea.
Their advertisements are misleading, so be careful not to be fooled.
He tried to mislead me into buying it by exaggerating the benefits.
(I won't vote for him because what he says is misleading and too good to be true.)
(I was really disappointed when the product arrived,because the advertisement was misleading.)
To be unique, to be highly unusual or different from others.
I like that design, because it's unique and attractive.
She has a unique personality that some people don't like.
(They try too hard to be unique,but they should focus more on quality and better service.)
(Innovative products are usually fairly unique.)
(I love to listen to him sing because he has a very unique voice.)
(Everything about her is unique,so people are curious to know more about her.)
To be ordinary, to be just like others, not different from any other.
Their products are ordinary with nothing except a low price to recommend them.
The food at that restaurant was expensive, but the taste was ordinary.
(There is nothing ordinary about her，so we should give her a promotion.)
(They are looking for engineers who are creative and can go beyond the ordinary.)
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