We live in a town with three beaches. There are two parks less than 10 minutes' walk from home where neighbourhood children gather to play. However, what my children want to do after school is pick up a screen-any screen-and stare at it for hours. They are not alone. Today's children spend an average of four and a half hours a day looking at screens, split between watching television and using the Internet.
我们住在一个有三个海滩的小镇上。有两个公园距离家不到10分钟的步行路程，附近的孩子们聚集在那里玩耍。然而，我的孩子们放学后想做的就是拿起一个屏幕——任何一个屏幕——盯着它看上几个小时。他们并不孤单。如今的孩子们平均每天花四个半小时看屏幕，看电视或上网。
In the past few years, an increasing number of people and organisations have begun coming up with plans to counter this trend. A couple of years ago, film-maker David Bond realised that his children, then aged five and three, were attached to screens to the point where he was able to say "chocolate" into his three-year-old son's ear without getting a response. He realised that something needed to change, and, being a London media type, appointed himself "marketing director for Nature". He documented his journey as he set about treating nature as a brand to be marketed to young people. The result was Project Wild Thing, a film whichcharts the birth of the Wild Network, a group of organisations with the common goal of getting children out into nature.
在过去的几年里，越来越多的人和组织开始制定计划来应对这一趋势。几年前，电影制作人大卫·邦德意识到，他五岁和三岁的孩子都在绑在屏幕上，以至于他可以对着三岁儿子的耳朵说“巧克力”都得不到回应。他意识到有些事情需要改变，作为一名伦敦媒体人，他任命自己为“自然营销总监”。他记录自己的旅程，开始将自然视为一个面向年轻人的品牌。作品是电影《Project Wild Thing》，描绘了Wild Network的诞生，这是一个以让孩子们进入大自然为共同目标的组织团体。
"Just five more minutes outdoors can make a difference," David Bond says, "There is a lot of really interesting evidence which seems to be suggesting that if children are inspired up to the age of seven, then being outdoors will be a habit for life." His own children have got into the habit of playing outside now: "We just send them out into the garden and tell them not to come back in for a while.”
大卫·邦德说：“在户外多呆五分钟就会有所不同，有很多非常有趣的证据似乎表明，如果孩子们在七岁之前就受到了启发，那么户外活动将成为一种生活习惯”。他自己的孩子现在已经养成了在户外玩耍的习惯：“我们只是把他们送到花园里，告诉他们暂时不要回来。”
Summer is upon us. There is an amazing world out there, and it needs our children as much as they need it. Let us get them out and let them play.
夏天来了。外面有一个神奇的世界，它需要我们的孩子，就像孩子们需要它一样。让我们把孩子们带出去，让他们玩耍。
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