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About the customers loyalty sche

About the customers loyalty sche

作者: 柏树维度 | 来源:发表于2022-09-21 07:30 被阅读0次

    The usual forms include

    a customer-graded membership system,

    cumulative consumption incentive system,

    etc, for example, Providing coupons to 100 customers before quarterly consumption.

    The customer loyalty plan should include the following three elements:

    the use of information technology, customer information/knowledge insight,

    and direct communication with personalized customers.

    Through the use of science and technology information technology,

    we need to know what factors will affect customer orientation.

    Customer orientation usually depends on three aspects: value, system and people.

    To cultivate a loyal customer base, we should not only achieve "a low price and high quality", but also let customers understand that this product is "value for money".

    Enterprises use information systems to track customer behaviour and obtain customer feedback.

    This information is very useful to improve customer loyalty, and then make a customer loyalty plan.

    Enterprises must establish a set of practical systems and management methods to investigate and explore the needs of customers,

    evaluate them in a timely manner,

    rank them by importance,

    and apply them to production, sales and after-sales service, so as to establish a good corporate image.

    Because the products/services obtained by customers are obtained through contact with employees,

    efforts to cultivate employee loyalty cannot be ignored.


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