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*本文作者:星星不会点灯
“水是生命之源”。随着人们生活水平以及对健康认知的提高,矿泉水成为了我们日常最重要的水源。但是,我们喝的矿泉水真的像广告中宣传的一样那么干净并且适合我们饮用么?
The Wall Street Journal reported that a mineral water producer was being sued in the United States for alleging that its best-selling mineral water in the United States was "ordinary groundwater" rather than natural water. The lawsuit also claimed that the marketing of the brand's mineral water was "huge fraud".
聚师网译:《华尔街日报》报道称,一家矿泉水生产公司在美国正遭到起诉,指控该公司在美国畅销的矿泉水只是“普通的地下水”,而非天然泉水,诉讼还称该品牌矿泉水的营销属于“巨额欺诈”。
According to the Wall Street Journal, the plaintiff's North American Water Business said that the company "violated the trust of its customers in order to obtain illegal sales and profits." The brand of mineral water came not from mineral water sources that met the standards of the Food and Drug Administration of the United States, but from wells drilled in water-rich flats or valleys, with water supply only a few feet from the ground.
聚师网译:据华尔街日报报道,原告方北美水业部门表示,该公司“违背了客户的信任,以获取非法销售额与利润”,该品牌矿泉水并非来自于符合美国食品及药物管理局标准的矿泉水源,而是来自公司于水资源丰富的平地或山谷钻的水井,供水面距离地面仅几尺。
The lawsuit claims that none of the eight natural spring sites claimed by the company in Maine in the United States are true mineral springs that meet the standards, seven of which are manufactured springs by the company and "pretend to meet the standards". In the other place, a machine is used to maintain the so-called "purity", which has been depleted and no longer used about 50 years ago.
Eventually, the company reached a private settlement with the plaintiff, claiming that it was "the most reasonable and effective way".
聚师网译:诉讼称,该公司在美国缅因州自称的8个自然矿泉开采地没有一处是符合标准的真矿泉,其中7处是公司人工造的泉水,“假装符合标准”。另一处则用一台机器来维持所谓的“纯净”,而该泉水大概50年前就已经枯竭且不再使用了。
最终,公司与原告达成了私下和解,并宣称这是“最合理、有效的方法”。
聚师网点评:商家生产商品时,消费者在生产环节这一块处于明显的盲点,这就给了很多不良商家可趁之机。若要从根本上解决这个问题,首先要从建设良好的企业和市场文化开始。聚师网作为一家新型互联网教育产业中的一员,一直将建设良好的企业文化作为自己的义务,始终保持一颗严谨对待消费者的心,并将致力于传播优秀的企业文化,为行业文化建设作出自己的贡献。
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